Thursday, February 28, 2013

How Facebook Is Using You to Annoy Your Friends (and How to Stop It)

February 27th, 2013Top Story

How Facebook Is Using You to Annoy Your Friends (and How to Stop It)

By Alan Henry

How Facebook Is Using You to Annoy Your Friends (and How to Stop It) Facebook is using you, whether you know it or not. Sometimes it's obvious: you like a page, you click share, Facebook benefits. Other times, you have no clue until a friend asks you about a photo they saw that you liked. The unfortunate side-effect to all of this is that it can actually make you an unbearable annoyance to your friends, and you probably don't even know it. Here's how it works, and how to stop it.

When we talk about the ways that Facebook uses your personal information, we're usually talking about why you should care about your privacy, or how Facebook tacks your activity. In this case, we're discussing how your Facebook habits are used—with or without your knowledge—to bother your friends with ads that they associate with you. It's a very different beast, but it can be stopped. Here's what you need to know.

EdgeRank: The Math Facebook Uses to Pimp Out Your Likes

How Facebook Is Using You to Annoy Your Friends (and How to Stop It) You've probably seen an increase in posts in your news feed that say "[Your Friend] likes [Random Group]'s photo," with the full photo and text of the group's post right there, as though you liked the group yourself. On your phone or tablet, you've likely seen "Sponsored Posts" that say "[Another Friend] likes [Random Company]" with an invitation to like that page as well. It's annoying to be sure, but you also likely know that your friend didn't choose to advertise the page to you—it's Facebook, using our habits to get likes and shares.

The logic that Facebook uses to decide what lands in your friends' feeds is called "EdgeRank," and it's purposefully obscure—after all, if everyone understood it clearly (and lots of people claim to, but don't), advertisers wouldn't have to pay to promote posts, and users would be able to easily filter their feeds and block ads they don't want to see. EdgeRank serves two purposes: For people who operate Facebook pages and manage brands, it's the algorithm that decides whether your post gets out to as many of your fans as possible. For users, it's the likelihood you'll see something in your feed liked or shared by someone else. It's also the math that governs why your news feed refuses to stay in real chronological order, even after you set it to "most recent."

We're not talking about your own status updates, photos, or anything you post to Facebook yourself—just the way you interact with other pages, groups, and people on Facebook. It's one thing if your news feed is full of baby pictures from your old high school friends—it's another thing when every post you like from a group you follow ends up in all of your friends' news feeds without you knowing or being able to control who sees it.

Facebook Uses You to Help Pages and Brands Find Your Friends and Go Viral

How Facebook Is Using You to Annoy Your Friends (and How to Stop It) The Problem: When you see a post in your news feed from a group you've never heard of, like a heartwarming photo or a campaign for a cause, you might assume it's because your friend chose to share it with their followers by clicking the "share" button. That's not the case: odds are they thought it was good, clicked Like, and moved on. A quick way to check is to visit their profile directly: if you don't see the post there, then Facebook decided that you might like to see it too, not your friend.

This is annoying, but it's especially problematic when you click like on something that may not be work-safe, assuming that "like" is not "share," so "who'll see it, right?" For example, one of my friends is a model: she's attractive, and her photo shoots are often artsy, but it's nothing you'd want your boss asking you about because they peeked over your shoulder at work. By "liking" her posts about her photo shoots, I run the risk of unintentionally sharing her photos with my Facebook friends, and having their bosses scold them for looking at scantily-clad model pics. See the problem? Unfortunately there's no way out of this: Facebook doesn't let you set the privacy level of something you've liked. If the original poster shared publicly, your like is public as well. Remember that if you're a fan of any Facebook groups or pages that like to keep their posts in-group or close to pocket, or it may land in a friend's news feed.

This is EdgeRank in action: it's not sinister, it's just Facebook deciding that your friends may have similar interests and may like what you like. The downside is that it populates your news feed with photos and updates from pages you may have no interest in, and does the same to your friends. We've shown you how to clean up your own feed, but how do you avoid cluttering up everyone else's feed?

The Solution: First, think before you click the Like button. There's no way to determine which likes will be posted to which friends, so before you like that photo on one of your favorite pages, assume that it could be broadcast to all of your friends. Here are some other tips:

  • Hide those pages you like from your profile and set their posting rights to "only me." In our tests, doing this hid the things we liked from those groups from other people's feeds—but we can't be 100% sure it'll work for everyone.
  • Check your activity log. This is the only way to know which of your likes are public and which aren't (Go to your profile, then click "Activity Log.") You'll see a history of every status update, photo, and shared item you've liked, along with an icon that'll tell you whether it's public or shared only with friends. Facebook usually doesn't let you change the visibility of those entries, but you can "unlike" something if you don't want it in someone else's feed with your name plastered over it.
  • Use Social Fixer to tame your own feed. You can use Social Fixer to trim down those types of re-liked posts in your own feed, removing the temptation to like them yourself. Still, this doesn't stop Facebook from re-sharing groups you actually do like with your friends that don't.

Facebook Uses Your Likes to Sponsor Brands, Cluttering Up Your Friends' Feeds

How Facebook Is Using You to Annoy Your Friends (and How to Stop It) The Problem: You've seen the ads before: Friend A, B, and C Like [Brand], with a Like button next to it. They're right there in the middle of your news feed—sometimes there are two or three of them together in a big "sponsored" box. It's annoying, especially when the brand in question isn't even remotely interesting to you. Save your friends the hassle, and audit the brands and companies you like on Facebook.

The Solution: Unlike pages and brands that you don't need an active relationship with, and don't like new ones unless you need to. Save your friends the irritation of seeing "So-and-So Likes A Company You Couldn't Care Less About!" every time they log in to Facebook and just remove brands you don't feel like providing free advertising for.

Don't get us wrong, lots of companies offer great customer service, discounts, and other incentives to like them on Facebook (we'd be lying if we said we didn't want you to like us on Facebook too,) but let's be honest. You probably liked a bunch of companies on Facebook because you shop there and wanted to see what their Facebook page was all about, or because they were running a contest that required you Like them—not because they offer you any tangible benefit today. Alternatively:

  • Follow the same companies on Twitter instead. Twitter doesn't come with the same commitment that Facebook does, or the same access to your friends. You could also use Twitter lists to stay on top of their deals and coupons without having to like or follow them at all.
  • Set up a second Facebook account for "liking" purposes. A second account, one that you only use for things like promotions and discounts, is invaluable—stuff it full of as much or as little information as you choose to provide, and then use it instead of your main account. You can even use it as a way to see what's Facebook is sharing from your primary account without you knowing (although the specifics vary from friend to friend.) Note: Facebook's policy is one person-one account, so you'd likely be violating their TOS by doing this. Just something to keep in mind.
  • Adjust your Facebook Ad Settings. One reader noted that you can also make sure to limit Facebook's ability to use your name and likeness in ads (which they currently don't, but say they may in the future), and how they use your likes and pages to generate ads for others to see. There's even a settings page governing it, even though it's quite buried. Set both options to "No One."

Facebook Isn't Planning to Stop Anytime Soon

How Facebook Is Using You to Annoy Your Friends (and How to Stop It) Annoying your friends—by which we mean making sure that Facebook ads your friends see have your name above them (and vice versa) aren't going anywhere anytime soon. Facebook's new Graph Search gives you a great way to find people who share interests with you, but it also gives advertisers a great way to cross-reference people's likes and interests so they can better target who should see their brand or product, and which of their friends they should use to say "See? Your friend already likes us, why don't you?" Image from the always funny Actual Facebook Graph Searches.

Now, Graph Search is only limited to a small number of people right now and it respects your privacy settings. If you're smart about keeping your privacy settings where they should be, you don't have anything to worry about from Graph Search. Similarly, it's not certain that Graph Search is even open to advertisers right now, so there's no reason to get out the torches and the pitchforks.

Another example of the same philosophy was Facebook's Social Reader. Graph Search is in the future, but Social Reader is a great example of a Facebook feature that went belly up because people didn't care too much for their activity being shared automatically and without their explicit permission each time it was used. News sites using Social Reader, like The Washington Post and The Guardian (the latter of which has already killed their social reader app) saw tumbling numbers last year as readers ditched them en masse. Whether they left because they didn't care for every story they read being automatically shared with their friends (assuming they didn't change post visibility to "only me,") or because they just didn't like what those apps had to offer is still a matter of debate.

The Bottom Line: Just Know What You're Getting Into

How Facebook Is Using You to Annoy Your Friends (and How to Stop It) The truth is that Facebook is a free service to users, and it needs to make money somehow, and that money will be made using your data. The question is whether Facebook uses it or they give it to someone else to use, and how that information is used.

The moral of the story here is to be careful with the things you like, because it's not just things you share that end up in your friends' news feeds. Since you can't even go to your profile to see what's been shared on your behalf, it's impossible to tell until someone pings you to ask why you've been liking so many posts from one particular Facebook group lately, or why the only thing you seem to share these days are someone else's photos. Of course, stay on top of your privacy settings, the post visibility of apps you use (remember: "Only Me" is your friend,) watch what you click "Share" on. Oh, and of course: Every time Facebook makes an arcane change with nebulous results, make sure to update them accordingly.

Title photo made using NAS Creatives (Shutterstock).

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What's Microsoft Cooking Up? + Assassin's Creed IV Rumors & Making The Wind Waker Better

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Wednesday, February 27, 2013

How to Combine Multiple Hard Drives Into One Volume for Cheap, High-Capacity Storage

February 26th, 2013Top Story

How to Combine Multiple Hard Drives Into One Volume for Cheap, High-Capacity Storage

By Whitson Gordon

How to Combine Multiple Hard Drives Into One Volume for Cheap, High-Capacity StorageOnce you've gone through a few computers, you probably have more than a few old hard drives lying around. You don't have to let them go to waste, though! Here's how to combine multiple hard drives into one, huge volume that'll hold just about anything.

Storage is pretty cheap these days, and buying a new hard drive is always going to be the best way to increase your storage. However, maybe you're on a strict budget and can't afford a new drive. In that case, you might be better off combining some old drives you have lying around. Or, maybe you have other specific needs that require lots of space on one volume. For example, perhaps you're:

  • You're storing terabytes worth of of movies, TV shows, music, or other media you've ripped and want it all on one volume
  • You need lots of consecutive storage for video editing, photo editing, or other "scratch disk" needs
  • You have a lot of games that have to be stored on the same volume (e.g., Steam games) but can't fit them all on one drive

In this guide, we'll discuss three options for combining multiple hard drives, how to do each, and their advantages and disadvantages to one another.

Option One: Use Symbolic Links

By far the easiest method is to use symbolic links, which are similar to shortcuts, but "fool" your system into thinking its the actual folder it links to. So, this allows you to store a folder on your second drive, create a symbolic link to it on your first drive, and it'll feel like all the files are on that first drive (even though they aren't). And, unlike shortcuts, programs on your computer won't know that one folder isn't the real deal. Let's take the video game example from above: Steam requires all your games to reside on the same drive, but if you have more games than can fit on one drive, you can move some of them to a second drive and set up symbolic links on the first drive so Steam is none the wiser.

To do this in Windows:

How to Combine Multiple Hard Drives Into One Volume for Cheap, High-Capacity Storage

  1. Find one of the folders that you want to move to your second drive. In this case, let's say it's C:\Games\Steam\steamapps\common\Portal. Move that folder to your second drive, and note its location (in this case, we'll say it's D:\Games\Portal.
  2. Open up the Start menu and type cmd. Press Enter to open up a Command Prompt window.
  3. Type the following command and press Enter:
    mklink /J C:\Games\Steam\steamapps\common\Portal D:\Games\Portal

    Notice that the first path is the location of the link, and the second path is the location of the moved folder. Obviously, replace the two file paths with the paths on your system.

    If you were creating a hard link to a file instead of a folder, you would use /H instead of /J after the command.

  4. Reopen Steam and try to launch your game. It will look in the old path, find the hard link, and be directed to the game's new location.

You can also use free software like Link Shell Extension (or, in the case of video games, Steam Mover) to perform the same task without the command line.

To do this in OS X:

How to Combine Multiple Hard Drives Into One Volume for Cheap, High-Capacity Storage

  1. Find one of the folders that you want to move to your second drive. In this case, let's say it's /Users/yourusername/Library/Application Support/Steam/SteamApps/common/Portal. Move that folder to your second drive, and note its location (in this case, we'll say it's /Volumes/Games/Portal).
  2. Open up a Terminal window (through /Applications/Utilities/Terminal).
  3. Type the following command and press Enter:
    ln -s /Volumes/Games/Portal "/Users/yourusername/Library/Application Support/Steam/SteamApps/common/Portal"

    Notice that the first path is the location of the moved folder, and the second path is the location of the link. Obviously, replace the two file paths with the paths on your system.

  4. Reopen Steam and try to launch your game. It will look in the old path, find the hard link, and be directed to the game's new location.

Of course, you can also perform this function on just about any OS out there, including Linux. Windows users can also mount an entire drive to a folder using built-in Windows features. Search around for instructions on your specific OS for more information.

Pros: This method's biggest advantage is that it's easy, and allows you to control the location of each specific file or folder. It works with any number of drives of any capacity and speed. If one of your drives fails, you only lose the data on that drive, and the other drives stay intact.

Cons: If you need to do this with a lot of files or folders, it can get to be very tedious and annoying. If you're storing hundreds of videos (like movies and TV shows), this probably wouldn't be optimal.

Option Two: Create a Spanned Volume

If you have a lot of files and folders to work with and you want them all on one volume (and symbolic links aren't ideal), you have another option: creating a spanned volume (also known as disk concatenation). Spanned volumes are like the opposite of partitioning: you create one volume that starts at the beginning of your first disk, and ends at the end of your last disk, creating one giant volume. This is often also referred to as Just a Bunch of Disks (JBOD). There's a lot of controversy over whether it is actually correct to call it this, so we won't use it here—just know that elsewhere around the net, you may see these two terms used interchangeably.

To create a spanned volume in Windows:

How to Combine Multiple Hard Drives Into One Volume for Cheap, High-Capacity Storage

  1. Back up any data on your drives, since you'll need to erase the ones you're spanning.
  2. Open the Start menu and type diskmgmt.msc. Click on the option that appears and find the disks you want to combine.
  3. If your disks have data on them, right-click on each and choose "Delete Volume." Make sure you're deleting the correct volumes!
  4. Right-click on the first of the now-empty drives you want to add to your span and choose "Create New Spanned Volume."
  5. When the New Spanned Volume wizard starts, click Next until you get to the Select Disks screen. Highlight the second disk you want to add to the span, then click the Add button. Continue this process until all the disks you want are on the right size of the selection wizard, then click Next.
  6. Assign your spanned volume a drive letter, then click Next. Format it as NTFS and give it a name. When it's finished, you're ready to use your new spanned volume.

To create a spanned volume in OS X:

How to Combine Multiple Hard Drives Into One Volume for Cheap, High-Capacity Storage

  1. Back up any data on your drives, since you'll need to erase the ones you're spanning.
  2. Open up /Applications/Utilities/Disk Utility and click on one of the drives you're going to use. Head to the "Erase" tab, choose "Mac OS Extended (Journaled)" from the dropdown menu, and click Erase. Repeat this process for the other drives you want to include in the span.
  3. Click on one of the now-empty drives you're going to use, and click the "RAID" tab. Give your set of disks a name, choose "Mac OS Extended (Journaled) as the format, and choose "Concatenated Disk Set" for "RAID type."
  4. Click the plus sign to add the array to the list.
  5. Drag your hard drives one-by-one from Disk Utility's left sidebar into the right pane, under the disk set you just created. When all the disks are in place, click Create to create the spanned volume.

Spanned volumes are a little different in every operating system, but the process is similar. Linux users can use a feature called Logical Volume Management, and most other OSes should have an option for this too—heck, even Nas4Free has it built right in. Google your own OS for instructions on how to perform similar functions (and remember, it might be referred to as JBOD or disk concatenation).

Pros: Managing a spanned volume is much easier than managing symbolic links, since once you've created it, you don't actually have to "manage" anything. It just shows up on your computer as one big drive. When it runs out of space on the first physical disk, it moves onto the second without you having to worry about it. This also works with any number of drives at any combination of speeds, unlike RAID.

Cons: The biggest problem with spanned volumes is that they introduce a greater probability of drive failure. If you have a volume spanned over three drives, that's three drives that could fail instead of just one, and if one of your drives fails, you lose all of the data in that spanned volume (though some of it may be recoverable).

As such, we don't recommend this option for most scenarios. However, if you have a lot of data that isn't particularly important—or is backed up elsewhere (like a bunch of DVDs and Blu-Ray discs that you've ripped)—this might be an okay option. Just be aware of the downsides and the necessary precautions to keep your data safe.

Option Three: Set Up a RAID Array

The last option is using a Redundant Array of Independent Disks, also known as RAID. It offers a lot of benefits that disk spanning doesn't, like speed, reliability, and protection against drive failure. There are a number of different types of RAID, though, and they each serve slightly different purposes. Here are the most common:

  • RAID 0 is similar to a spanned volume: its main goal is to combine multiple drives into one big volume. However, instead of spanning your volumes, it uses something called striping: instead of filling up one drive and moving onto the next, it writes data across all of your drives. This means read speeds are faster than a spanned volume, since you can read multiple parts of the data at one time. However, if one drive fails, then you lose all your data with little hope of recovery.
  • RAID 1 doesn't actually combine multiple disks into one big volume at all. Instead, it implements a concept called mirroring: Whenever your main drive is written to, your computer writes the same data to your second drive. Your second drive is a mirror of your first one so that if one fails, you can pick right up with the second drive as if nothing went wrong.
  • RAID 10 combines the best of RAID 0 and RAID 1: you create a mirrored RAID 1 array, then combine that with other RAID 1 arrays for one big, mirrored volume. This type of RAID requires quite a few disks (two to combine and another two to mirror, at the minimum), so it can be quite costly.
  • RAID 5 introduces a feature called parity, which is another method for keeping your data protected from drive failure. Unlike RAID 10, in which you need to use half of your drives for redundancy, RAID 5 can store that recovery data in much smaller parity bits, spread across your drives. That means you can use more of your drives for data and hopefully save a bit of money. RAID 5 will be much slower to write data than RAID 10, though, so there is a tradeoff.

These aren't the only types of RAID, but they are the most common. We could do a whole set of features on each type of RAID, so we won't go into a ton of detail here, but you get the general concept: with RAID 10 or RAID 5, you can expand a volume across multiple disks without worrying about an increased risk of failure, as you would with disk spanning.

There are a number of ways to set up a RAID array. You can use software RAID, which is built-in to many motherboards and follows very similar instructions to creating a spanned volume (you would just choose a striped, mirrored, or RAID 5 array instead). Many people argue that hardware RAID, however, is more reliable, which involves installing a RAID card into your PC and setting up RAID using that. The process varies from computer to computer and from RAID card to RAID card, but our guide to RAID mirroring should help get you started if you're interested. Windows 8 users might also check out the new Storage Spaces feature, which isn't RAID, but has a lot of similar goals and features.

Pros: Higher levels of RAID offer the ability to turn multiple drives into one, big, often fast volume without worrying about losing your data. RAID is not a replacement for backup, but it does make your life a lot easier if one of those drives fails. RAID 0 does not provide this redundancy, but is still faster than a spanned volume.

Cons: Unfortunately, RAID has a few downsides too. To start, higher levels of RAID can be expensive, since you need quite a few drives to pull it off. They'd also have to be the same size and speed, or you'd have to sacrifice some of their size and speed. That is, in a RAID array, you're stuck using the smallest disk's capacity for each drive, and the slowest disk's speed for each drive. As such, it isn't ideal if you have a bunch of disks lying around and you're trying to save some money. But, if your data is important, it can help keep that data safe, too. RAID 0's biggest downside is not only the lack of redundancy, but the fact that if you lose one drive, you lose all your data—with little to no hope of recovering it.


Combining multiple disks into one volume is a fairly controversial practice, as it can increase the risk of drives failing. However, if the situation is right—that is, if your data is unimportant, if you have it all backed up, or if you have redundancy built-in—combining those drives can be pretty handy.

Images by Spectrum (Shutterstock) and NasonovVasiliy (Shutterstock).

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